I think this will be the first time I have written a blog in a long while, and its about analytics, my Youtube channel, my Twitter, and thoughts about such things.
So its been about 6ish weeks since I relaunched my youtube channel. In that time I have gotten a total of:
432 Total Views, of which 140 are from Subs
2:23 Average Watch Time (Sub + Non Sub) / 18% Retention
4:17 Average Watch Time (Sub Only) / 42% Retention
86 Total Subscribers
This is across 7 videos. So I am doing pretty good all things considered.
Whats interesting to me is that if we take the total views of 140 from my subs, and spread that out, it means that each video has roughly 20 views from subs each. Now, I have been told (and I forget where) that 10% of your videos views should be subs, which means you should expect 10% of your subs to be active subs. For me, that would be about 8.6 / 9 views per vid. So I am WELL above that curve. Happy Days! Also, I am gaining subs at a rate of roughly 1 every day or two. Which is kinda nutty when I think about it.
Granted, several of these are folks who are all “Sub 4 Sub” which is pointless, and I will have no part of. I want people who will WATCH my content not just random numbers.
Now, my worry here is that most of these subscribers came because of my recent Tabletop RPG 101 Series. Granted, I intend to have more videos about Tabletop gaming as its a big thing in my life and I love it dearly, but honestly, not every video going forward is going to be about that. I mean, my next few vids are going to be (in order)
– The Rest of the Tabletop RPG Series, including a new special Part 6!
– A Comic Book Review (Liberty Deception)
– A Tale from the Tabletop (based on this Poll I ran on Twitter)
– Maybe a Top 5 of some sort.
– A game review or two (Shovel Knight tops this right now)
– 2 Book Reviews (by the same author in fact)
My focus is on nerdy stuff not just tabletop stuff you know. I got movies I wanna cover, games I wanna talk about, Top 5’s and things. I mean just look at the Topic List! I just updated it today by the way so its got all 7 videos I have done so far linked ;)
Whats fascinating is how big a role Twitter seems to be playing into my growth. I have never been one to really “get” twitter, and honestly I still don’t. 140 characters is very small, and its hard sometimes to get my point across, especially when you get more and more followers and follow more people. I am currently, as of today, at 670 followers. Thats NUTS. Granted, I am pretty sure the breakdown of them is:
– 300ish Bots / Advertisers / Business Accounts
– The rest are Real People
Thats amazing. The great majority are fellow Tabletop gamers like me. This worries me because, again, my videos and my tweets and myself are not all tabletop rpgs 100% of the time. I talk about wrestling, video games, music, movies, ect. Books. Nerdy stuff! Thankfully I have made a few friends it seems so far on twitter, and everyone has been super welcoming! I am actually enjoying it, and I like chatting to folks about cool Tabletop Plot ideas, and running games, and so on. Hell I even helped one lass via DM with creating an interesting backstory for her character which was fun :D
One thing I have noticed from a few folks, however, who are also youtubers is this obsession with getting all their twitter followers to sub to them on Youtube. Lets be real, if I had that I would be doing stupid good, but at the same time I am not going to ask my followers to do something I wouldn’t do. And frankly, I am not going to sub willy nilly to people who I have zero interest in listening to. Same with following em on twitter! I am just not going to do it.
I get it, people wanna be successful (for their definition of success) on Youtube. Some people want the fame, the recognition, the fans. Others want the money. But I am weird in that I don’t really care about any of that. I just like sharing what I love. And being me of course.
The attitude of folks online, like these other youtubers, makes me sad. They are so focused on advertising that they forget to be real people. I cannot count the number of small youtubers who followed me on twitter and when I go check out their tweets, its nothing but advertising of their own works, and maybe some “XXX liked this video” tweets that come from Youtube. And thats it. No engagement with the people who follow em, nothing. Its a giant circle jerk.
Yes, I advertise my channel on Twitter. I usually tweet at most once a day about one of my videos. Thats it. And I actually use Twuffer to set those up ahead of time. The rest of the times just me, chatting with folks, retweeting fun things, cool art, and such. I am a human, and god damnit I am gonna act human! Bout the only thing I still have on full automation is my Auto DM, which doesnt even mention youtube! It actually says, and I quote:
“Hey there and thanks for following me here on Twitter! Hope ya don’t mind the AutoDM. I am an old fart and honestly can barely keep up with this twitter thing but I am trying. Lets start chatting! Tell me something about yourself! Favorite game / gaming system / book / boardgame / video game? Any fun stories to share?”
Wanna know something funny? I have gotten the following responses recently:
“Sure I’ll check you out !! Could you also check me out here? *LINK* let me know when you’ve subbed so I can do the same!:) hope to see you round in my comment section!? Also, heres a new video of mine if you wanna check it out! leave a like or whatever ?:)”
“Could you maybe check out my channel?”
And similar. It makes me laugh honestly. These were in response to my Auto DM above, where I don’t mention my channel, or anything. I swear people don’t read.
All in all so far I would have to say I am doing ok. I could always do better. But at this point its a forgone conclusion that I will hit the 100 sub mark and get a custom URL, which will be fun. Not in any rush though. Lets see what happens by the end of the year!
Oh and since I forgot to post it here is Part 3 of Tabletop RPG 101
Stay Nerdy folks :)